Porsche comes alive at Porsche Life

23/5/2017

Porsche fans can witness Porsche coming alive through 'Porsche Life', a dedicated pop-up store which will be resident in various locations over the coming months.

Currently located at Liverpool ONE, after a successful debut in Leeds, the Porsche Life concept of presenting Porsche in imaginative ways is well proven. While Porsche is looking forward to reaching new fans through Porsche Life, long-term Porsche enthusiasts will find plenty to surprise and delight them in this novel setting.

Porsche Life is a relaxed and informal space where interactive elements allow guests to discover what makes a Porsche unique. Guests experience Porsche Life via presentations exploring the core of the brand, the iconic 911 sports coupé, the spirit of the 919 Hybrid LMP1 race car and the exciting future direction of the company, including the Mission E concept car.

These distinct aspects of the Porsche brand are presented in the context of the living room, kitchen, lounge area and home office and each of these motifs is designed to hint at how your life with Porsche could look.

To discover Porsche Life for yourself, visit the pop-up in Peter's Lane, Liverpool ONE before 4 June, or explore our live story, featuring art created by visitors to the store using the interactive Mission E exhibition.